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RITA SKOMROVA

session hairstylist & wig artist

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Zalando SS25

For this campaign, the brief was natural yet slightly polished hair. Shooting outdoors in high humidity required careful product selection and technique to control frizz without weighing the hair down, ensuring it stayed effortless and camera-ready all day.

By anticipating how the hair would respond to the environment and adjusting my approach on the spot, I helped the production stay on schedule and focused on creative decisions. The result was a polished look that supported the team’s vision, kept the models comfortable, and gave the client confidence that the styling would hold throughout the shoot.

After the senior art director shared this feedback: “You are not only professional but also so welcoming and warm.” It was rewarding to know that my calm, collaborative energy contributed positively to the team dynamic while delivering the desired creative outcome.

Credits:
Photographer: Eddie Wrey
Director: Marie Schuller
DOP: Carlos Feher
Production: Lux von Morgen, Camino Films
Styling: Alejandro Lozano
Styling assistant: Juliane Meyer, Jana Tschuschke, Vicente Campillo
Key makeup: Claudine Blythman
Key hair: Rita Skomrova
MUAH assistant: Lorena Carmona
1st Assistant: Jaime Salom
2nd Assistant: Neizan Grimes
Digital Assistant: Pedro Beraldo
AC: Carmen D.V.
AD: Nico Uz

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